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Finding and managing your best prospects
enquiries: dataservices@brakeley.com
Best prospect identification and wealth screening
In a major gifts campaign, your best prospects are your existing donors and contacts who are themselves significantly wealthy. You can find your best prospects through wealth screening, a process that matches the entries in your database against information held in proprietary databases which are built and maintained by our partners in this area. Brakeley is able to offer screenings against both US and UK based constituents.
Wealth Screening
Prospect research
Once you have identified your best prospects, you will need to plan how to approach them cost effectively. We can help with undertaking further research to support the cultivation process which will eventually lead to solicitation of a gift.
New name acquisition
This provides new suspects to be targeted for a specific campaign/project based on certain geo-demographic criteria, through "opt-in" mail-outs (where consent has been given to receive mailing) or through other methods of capturing data.
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